#Deaderthanever
A new era is here
Product / SUPERWEFT
Replacing our SuperTied and SuperFlat products, the Drop Dead® SuperWeft® is the premier product for artists who perform beaded sew-in applications. It is extremely low profile, cuttable, more flexible and has no mustache hair (also known as beard or return hair). Because of this, it reduces matting at the weft and itchiness for the client. It also has more hair per wefted-inch than the typical hand-tied. With an incredibly small, strong and slim 1mm weft profile, the SuperWeft is more easily stackable than any other weft type.
New Colors
New Weft Type
Highest Density on the market
Education
New Tools
Cuttable
level and tone
All New COLORS
Product / Color Ring 2.0
We are excited to present an all new color collection that is one of the first in the industry to use the language of stylists: level and tone. It is divided into three main offerings - the Base Collection, Warm Collection and Signature Collection. Anyone that has previously purchased a color ring will receive credit to claim the new one at no cost.
The Superweftis the best hair onthe market
the market
Thinnest Profile Available
Extremely low profile, cuttable, highly flexible and no mustache or return. With more hair per wefted-inch than a typical hand-tied.
DuoDensity™
All SuperWefts® are “super-double-drawn”, which is where the name comes from. We call this our DuoDensity™, because the hair is typically more than double the thickness at the ends than most major suppliers.
BalancedBlend™
Featuring 25% short hair, 25% medium hair, and 50% full length, you’re getting more hair with less need to cut to blend.
ClearCanvas™
Free from silicones and coatings and is ready to be toned and custom colored.
Small-Batch Processed
Made from ultra-premium, virgin, ethically sourced, full-cuticle single donor bundles that have been gently processed and colored in small batches for quality control.
Satisfaction Guaranteed
Drop Dead guarantees the quality of its products for 90 days from the date of purchase.
In our pursuit for perfection, we have completely changed sourcing, manufacturing, lightening and finishing processes. This massive change has allowed us to achieve the highest standard of luxury hair with enhanced feel, shine, and fullness. While it is typical of
most extension brands to produce extensions with only a density ratio of 15-20%, we
have increased our density ratio of full length hairs from 35% to a hefty 50%! While
this increases our cost of production greatly, we still remain at a suprisingly competitive
price. We now offer the best product on the market that lasts 2-3x longer than any of the other competitor’s hair--with 2-3x the density of full ends. We may not be the
cheapest, but ask yourself, “If the hair has more than double the density and double
the longevity--for far less than double the cost of the competition...at the end of
the day, aren’t I providing a better solution for my clients budget?”
UPDATEDPACKAGINGmore customizable bundle size
more customizable bundle size
new / packaging
New packaging! Although our previous packaging concept was a nice display to encase the bundle, it wasn’t as practical as we thought it would be for salon retail scenarios. It was seemingly too bulky and not compact enough for stylist’s limited space. Additionally it had two pieces of single-use plastics that created a beautiful concept, but are unnecessary. We revamped our packaging into a better, smaller, more eco-friendly package that still reflects the care and attention put into the hair that it holds. Furthermore, we have cut our bundle sizes in half. This will greatly improve stylist’s ability to customize color combinations by ordering multiple small bundle options instead of having to budget for just 1 single color option.
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